What Is Vidu AI?

Text-to-image dazzled us in 2024, but 2025 looks like the year of text-to-video, and Vidu AI is already grabbing headlines.

Vidu is a cloud platform that turns a short prompt or script into a polished 1080p video, complete with voiceover, captions and music. No timeline juggling, no complicated plugins, just type, tweak and export.

Brands use it for fast product teasers. Course creators crank out lecture clips without hiring editors. Product teams drop a few lines into the prompt box and get a demo reel ready for investors.

In short, the tool promises Hollywood-style output at indie-level effort. Let’s dig into the details.

Key Features of Vidu AI

Text-to-Video Generator

This is the engine everyone talks about. Feed Vidu a prompt like "A bright red electric bike racing along a coastal highway at sunset, upbeat electronic soundtrack" and, within a minute, you receive a 15-60 second clip in full HD. A slider lets you adjust duration, aspect ratio and pacing before rendering. Behind the scenes a diffusion-based model predicts motion frame by frame, so results feel fluid rather than slide-like.

Smart Scene Builder

Drop an entire script into the editor and Vidu AI chops it into scenes automatically. Each segment gets suggested visuals, music and captions. You can swap shots, drag to reorder or ask for new variations until you are happy. It feels like an AI storyboard artist handing you ready-made templates.

AI Avatars & Voiceover

Need a presenter? Pick from more than thirty digital avatars, each recorded in a motion-capture studio. Type your lines and choose any of the forty-plus synthetic voices, or clone your own in three minutes. Lip sync is tight enough that casual viewers rarely notice it is synthetic.

Brand Kit & Style Guard

Upload your logo, fonts and color palette once. Vidu AI stores them in a Brand Kit and applies them to lower thirds, transitions and end cards. Style Guard warns you when a font or hue breaks guidelines so every video feels unmistakably yours.

Collaboration & API

Teams can leave time-stamped comments, approve versions and export change logs. Developers can hit the REST API to programmatically create hundreds of personalised videos at speed.

Vidu AI Pricing

At launch Vidu AI comes with a generous Free tier that outputs three 720p videos per month with a small watermark. No credit card required.

Creator: $15 per month billed annually, includes 60 render minutes, single user and the standard stock library.

Pro: $49 per month billed annually, includes 300 render minutes, AI voice cloning, Brand Kit and priority queue.

Team: $99 per editor per month, shared workspace, unlimited reviewers, SSO and collaborative review tools.

Enterprise: Custom pricing with dedicated account manager, on premise model options and compliance add ons.

Unused minutes roll over for 60 days, and you can top up at $5 per 30 minutes.

Frequently Asked Questions

Is Vidu AI free?

Yes. The Free plan lets you create three watermark-branded videos each month. It is perfect for testing the workflow before moving to a paid tier.

What file formats does Vidu export?

You can export in MP4, MOV or WEBM. GIF export is available on Pro plans and above.

Does Vidu support multi-language voiceover?

Absolutely. Vidu AI currently supports 28 languages, ranging from English and Spanish to Korean and Arabic. You can even mix languages inside the same script.

Can I use Vidu videos for commercial projects?

All paid plans include full commercial rights. Free-plan videos are licensed for personal or internal use only.

Is Vidu suitable for beginners?

Totally. The interface sticks to plain English inputs and slider adjustments. You never see a timeline unless you want the Advanced Editor.

How long does rendering take?

Most clips under one minute render in under two minutes on paid tiers thanks to Vidu AI’s distributed GPU farm. Longer 4K projects can take up to ten.

Vidu AI proves that generative video no longer belongs only to Fortune 500 studios. If you need fast, branded video without the learning curve, this might be the marketing sidekick you have been waiting for.